History

Shoji graduated at the top of his class from Kanazawa College of Art’s Department of Visual Design, where he built the artistic foundation that shapes his approach to visual storytelling.
He began his career at a Japanese advertising agency in 2001, progressing through roles from planner and designer to creative director, developing an integrated communication mindset across categories including electronics, gaming, food, and beverages. His philosophy centers on media-neutral creativity—allowing ideas to take their most effective form.

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In 2017, Shoji joined a global agency specializing in healthcare communications, working with global teams to craft strategies for leading pharmaceutical brands, blending scientific rigor with creative engagement. Since 2020, he has served as Executive Creative Director at a global digital agency, driving innovation, creative transformation, and global collaboration while nurturing human-centered creativity within the agency.

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Shoji’s work has earned numerous honors from Cannes Lions, the Clio Awards, The One Show, D&AD, Spikes Asia, and major Japanese award festivals. Beyond his creative achievements, he contributes to the industry internationally as a juror, including service at Cannes Lions. His multifaceted experience continues to bridge art and strategy, delivering emotionally resonant and results-driven communication.

 

金沢美術工芸大学 視覚デザイン科を卒業後、内資系の総合広告代理店と外資系の業種特化型広告代理店でのキャリアを経て、2020年よりグローバルデジタルエージェンシーに在籍。
多様な業種のクライアントとあらゆるメディアのコミュニケーション開発を手掛け、ターゲットの心を的確に捉えるためのメソッドニュートラルなクリエイティブスタイルを確立する。

Cannes Lions、The CLIO Awards、Spikes Asia、The One Show、D&AD、London International Awards、AdFest、Mad Stars、Cresta Awards等の国際広告賞や、日経広告賞、日本産業広告賞、日本雑誌広告賞、新聞広告賞、JAA広告賞、広告電通賞、ACC賞等の国内主要広告賞の受賞実績多数。
また、国際広告賞の審査員⻑や審査員を複数回にわたって務める。